• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Pro Blog Service

  • Business Blogging
    • Blogging and Content Marketing for Search Engine Optimization (SEO)
    • Social Media Strategy and Consulting
    • Blogging Services
    • Content Factory
    • Need a Law Blog or Legal Blog?
    • Download Our White Paper: Business Blogging: The Cost of Corporate DIY Blogs vs. Ghost Blogger
    • Pro Blog Service Books
  • Blog
  • Speaking
  • About Pro Blog Service
    • Erik Deckers
    • 4 Simple Rules for Guest Posting on Our Blog
  • Get Ghost Blogging Quote
  • Link Sharing/Contributed Articles

April 4, 2014 By Erik Deckers

The Code of the Ghostwriter

Being a ghostwriter means following an unwritten code of ethics and practices.

(Or at least, we wrote it down, but like most ghost articles, no one knows who did it, so we can’t find it.)

Ghostwriters need a code of ethics and practices they live by. A short list of things we’ll do and not do in service of our clients. Based on my own work as a ghostwriter, as well as talking to other ghosts, these are the four main tenets of our profession.

1. Ghosts are heard, but never seen.

You may read our work, but you’ll never know it was us. The ghost writer is there to attach the words to someone else’s stories. The sports star who spins a good yarn, but can’t write a grammatical sentence to save his life. The politician who’s too busy to spend six or eight hours a day writing down her life. The CEO who spends 14 hours a day running a global company, but doesn’t have time to send emails, let alone write a 200 page book.

So the ghostwriters do it. We don’t talk about it, we don’t get credit, we don’t get mentioned at awards time. Sure, we might get a small mention in the foreword, but it’s pretty rare for people to know who the ghost is. Some won’t even admit it, like whoever wrote Snooki Polizzi’s books.

2. Ghost writers should charge a fair price.

The price you charge needs to be fair to other writers as well as your clients. If you undercut your prices, and do the work for 20% less than your competition charges, you’re not only hurting yourself by leaving money on the table, you’re hurting the entire industry.

And what if the tables are turned. Some hack charges 20% less than the going rate, and your new client now expects the same price? Not only do you have to match it, but you may even have to beat it. Imagine going from $75 for an article to $60 to $50, all because you were too timid and your self-esteem wouldn’t let you charge enough to actually make it worth your while.

3. We’ll never reveal our clients without their permission.

Clients hire us because we agree to be heard, but never seen. They are paying, not only for our writing talent, but for the expectation of silence. That means we have a standing order to never tell anyone who we work for, because it means exposing a secret the client didn’t want to share.

If you want to be able to tell people who you work for, you need permission from your client to share that information. Otherwise, just don’t tell anyone.

4. There are some professions that should never use ghostwriters.

Academics, journalists, researchers, and students.

These people should never hire ghostwriters, and ghostwriters should turn down the work, because it could damage your own reputation. Using a ghostwriter in these situations is unethical, because these are the professions who are expected to do the work themselves. Using ghostwriters constitutes plagiarism, and these are the professions where plagiarism is a huge deal.

Ghostwriting is a profession for people who don’t have big egos that need to be stroked or warmed in the spotlight of recognition. But while a good ghostwriter may be quiet and unnoticed, they have the skills and experience to get the job done when no one else can do it.

Photo credit: Matthew Hurst (Flickr, Creative Commons)

Sorry, no related content found.

Summary
Article Name
The Code of the Ghostwriter
Description
Ghostwriters have a code of ethics they should all follow in service of their clients.
Author
Erik Deckers

Filed Under: Blogging, Ghost Writing, Writing, Writing Skills Tagged With: blog writing, ghost blogging, ghostwriting, writers

About Erik Deckers

Erik Deckers is the President of Pro Blog Service, a content marketing and social media marketing agency He co-authored four social media books, including No Bullshit Social Media with Jason Falls (2011, Que Biz-Tech), and Branding Yourself with Kyle Lacy (3rd ed., 2017, Que Biz-Tech), and The Owned Media Doctrine (2013, Archway Publishing). Erik has written a weekly newspaper humor column for 10 papers around Indiana since 1995. He was also the Spring 2016 writer-in-residence at the Jack Kerouac House in Orlando, FL.

Primary Sidebar

Subscribe via RSS

Categories

Tags

advice bloggers blogging blog writing books book writing business blogging citizen journalism content marketing copywriting crisis communication digital marketing Ernest Hemingway Facebook freelance writing ghost blogging ghostwriting Google grammar Jason Falls journalism language Linkedin marketing media networking newspapers No Bullshit Social Media personal branding public relations public speaking punctuation ROI SEO Social Media social media experts social media marketing social networking storytelling traditional media Twitter video writers writing writing skills

Archives

Recent Posts

  • 11 Tips for New Digital Nomads
  • 13 Things to Do or Not to Do When Connecting With Me for the First Time
  • Why You Need to Write Your Memoir
  • How to Give a 6-Minute Presentation at 1 Million Cups
  • Conduct Informational Interviews to Land Your Next Job

Footer

BUY ERIK DECKERS’ LATEST BOOK

Erik Deckers' and Kyle Lacy's book - Branding Yourself now available at Amazon

Request a Quote – It’s easy

We write blog posts, manage social media campaigns, write online press releases, write monthly news letters and can write your website content.

Let's figure out the right package for you.

FREE 17 Advanced Secrets to Improve Your Writing ebook

Download our new ebook, 17 Advanced Secrets to Improve Your Writing

Erik recently presented at the Blogging For Business webinar, and shared his presentation "12 Content Marketing Secrets from the Giants of Fiction.

If you attended the event (or even if you didn't!), you can get a free copy of his new ebook on professional-level secrets to make your writing better than the competition.

You can download a copy of free ebook here.

© Copyright 2020 Professional Blog Service, LLC.

All rights reserved. Use of this site indicates your consent to our Privacy Policy and Terms of Use.

1485 Oviedo Mall Boulevard Oviedo, FL 32765
Call us at (317) 674-3745 Contact Us About