I had the opportunity and honor of being on Fox59 News at 10 last night, as a social media expert, to talk about how Generation Y is beginning to take their online reputation and privacy more seriously than they have in the past.
According to a new report from the Pew Internet & American Life Project, Reputation Management and Social Media, young people have surpassed the Baby Boomers in taking care of their online reputation. They’re hiding their negative photos — the so-called “Spring Break” photos, untagging themselves when they do appear online, and even practicing reverse search engine optimization to push their negative content off Google’s front page.
I was particularly proud that they used one of my favorite lines, one that I use at all my talks about reputation management: If you don’t want skeletons in your closets, don’t put the bodies in there in the first place.
Big thanks to Kyle Lacy for referring me to Tisha Lewis. And big thanks to Tisha “actually it’s TEE-sha” Lewis, her intern Andy, and her shooter (cameraman), Adam, for making the trek all the way out to the hinterlands of Fishers, Indiana to do the interview.
(As soon as the video becomes available, I’ll link to it here.)