Kyle Lacy and I are working on another social media book geared toward someone who is entering the “Second Phase” of their career.

(I helped him write Twitter Marketing for Dummies).

Our new book is not for the recent college graduate, or the social media newbie. This is for someone who is proficient on a computer, and is even aware of social media. They may even have a Facebook account.

Problem is, we don’t like the name “Second Phase.”

So we need your help. We’re turning to all of our friends and social media buddies, and asking for your suggestion on what to call the book.

Here is a blurb from our book proposal to give you an idea of what we’re doing.

(T)here is a Second Phase of personal branding when a person leaves the corporate workforce to find their passion, something that moves them, that gives them a reason for getting out of bed in the morning. They’ll look for a new job, a new industry, or even launch an entire new career.

Creating this Second Phase needs to happen both online and off. It’s a rebirth and a redefinition. The Second Phase means people are starting anew, learning how to take lessons learned in the corporate infrastructure, and rekindle their sense of purpose, their personal mission.

The point of our book is to show people how to kickstart the Second Phase, to rebrand themselves into how they want to be seen, not how they need to be seen to be hired, a decidedly First Phase way of thinking.

Thanks to today’s social media tools, this redefinition is not only becoming easier, it’s crucial to personal and professional success. It’s more about working YOUR network, adding value, and thinking and acting like an authority, even when you might not feel like one.

We used “Second Phase” in the proposal, but we’re trying to find something cooler, something that sounds more modern, and — dare we say it? — a little trendy.

So we’re looking for suggestions. Give us an idea, any idea. Leave it in the comments section, and if we use it, we’ll give you credit inside the acknowledgments. And if it’s possible, we’ll even use you in the book. (I’m not promising anything; if we can get it in, it will go in. If not, c’est la vie.)

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About the Author: Erik Deckers
Erik is the VP of Operations & Creative Services for Pro Blog Service. He has been blogging since 1998, and has been a published writer for more than 22 years. He has written humor newspaper columns, business articles, radio and stage plays, and is currently working on a novel. He helped write Twitter Marketing for Dummies, and is writing two other books on social media and networking. Erik frequently speaks on blogging and social media.

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