This post was originally published on the DeckersMarketing.com blog.
Twitter has become such a phenomenon, it’s almost easier to list people who are not on Twitter.
1) My kids
2) The Amish
(I take that back, now even the Amish are on Twitter. I’m still not letting my kids on it though.)
I’ve been getting ready for a Confluence Northnetwork event this week, where I’m on a blog panel discussion on the use of Twitter for corporations.
While Twitter is becoming popular among individual users, big companies are still a little slow to jump on the Twitter bandwagon (Twandwagon?), and so may be missing an important way to communicate with its customers.
That’s just a few immediate examples of how companies are using Twitter effectively. And there are dozens, if not hundreds, of small businesses, like Indianapolis-based MediaSauce, who are using the tool. MediaSauce has a private company feed that only the employees get access to. The Saucers get company updates from the feed, and can even respond if they follow with a private MediaSauce-only Twitter account.
What about you? Do you work for a company that uses Twitter? Know one that does? Know one that should? Let me hear from you.


I love the idea of the internal Twitter feed. The majority of the time we (Brandswag) are using our Twitter account to share client information, our information, and blog content. If you are wanting a more personal approach… join our personal Twitter accounts.
Kyle Lacy´s last blog ..Quit With All the BS. Let’s Create Business!