Comments on: Twitter Clickthrough Rates http://problogservice.com/2009/01/27/twitter-clickthrough-rates/ Number one business blogging agency Wed, 09 May 2012 20:20:30 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Rob http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-4960 Rob Thu, 16 Feb 2012 02:55:30 +0000 http://problogservice.com/?p=452#comment-4960 I had a small list of about 100. My ctr was awful. Over a period of months and 100 tweets, I was lucky if I had a handful of clicks. This is because the market I was promoting wasn't very topical and over 90% of my followers were in the same industry promoting on twitter. I have expanded that account and broadened my focus. I have had some help and now have a list of over 28,000 followers. I went cheap, so my followers are world wide and not all of them are english speaking. On my best day in the best market I promote, 3 tweets may get me 20 to 30 clicks. I grew from100 folllowers to over 28000 in the last 2 weeks. I have experimented to define a market that the list responds to. I get more people unfollowing me with every tweet, than I do clicks. At the highest I had over 29, 500 followers. No conversions yet, but I have sent about 210 visitors to the product that does the best. About 45 visitors to the second best product. I had a small list of about 100. My ctr was awful. Over a period of months and 100 tweets, I was lucky if I had a handful of clicks. This is because the market I was promoting wasn’t very topical and over 90% of my followers were in the same industry promoting on twitter.

I have expanded that account and broadened my focus. I have had some help and now have a list of over 28,000 followers. I went cheap, so my followers are world wide and not all of them are english speaking. On my best day in the best market I promote, 3 tweets may get me 20 to 30 clicks. I grew from100 folllowers to over 28000 in the last 2 weeks. I have experimented to define a market that the list responds to.

I get more people unfollowing me with every tweet, than I do clicks. At the highest I had over 29, 500 followers. No conversions yet, but I have sent about 210 visitors to the product that does the best. About 45 visitors to the second best product.

]]> By: Mitch Neff http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-4582 Mitch Neff Wed, 11 Jan 2012 20:36:27 +0000 http://problogservice.com/?p=452#comment-4582 I can tell you why he says it is invalid - the sample size is tiny (four accounts) and they are in a similar "class" in terms of account size (i.e, <1,000 followers). CTR's vary widely depending on industry (and as you noted) composition of audience. I would be interested to see what the aggregate CTR across a larger and more varied population looks like, broken out by size of audience. Have you investigated that since this article was originally published? I can tell you why he says it is invalid – the sample size is tiny (four accounts) and they are in a similar “class” in terms of account size (i.e, <1,000 followers). CTR's vary widely depending on industry (and as you noted) composition of audience. I would be interested to see what the aggregate CTR across a larger and more varied population looks like, broken out by size of audience. Have you investigated that since this article was originally published?

]]> By: Jeffry Pilcher | The Financial Brand http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-3376 Jeffry Pilcher | The Financial Brand Thu, 24 Feb 2011 17:45:00 +0000 http://problogservice.com/?p=452#comment-3376 Yes indeed, a 4% CTR on ads would be fantastic. Unfortunately, the CTR is actually much lower... and the content getting shared isn't ads. You'd think people who expressed interest in a subject through a voluntary opt-in mechanism would clickthrough to editorial content at a much higher rate. But they don't. Yes indeed, a 4% CTR on ads would be fantastic. Unfortunately, the CTR is actually much lower… and the content getting shared isn’t ads. You’d think people who expressed interest in a subject through a voluntary opt-in mechanism would clickthrough to editorial content at a much higher rate. But they don’t.

]]> By: Mike Seidle http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-2082 Mike Seidle Wed, 01 Sep 2010 16:08:02 +0000 http://problogservice.com/?p=452#comment-2082 @Chris - I really like your CTR tool - it has great promise. Which shortners does it get data from? @Chris – I really like your CTR tool – it has great promise. Which shortners does it get data from?

]]> By: Chris Henry http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-2079 Chris Henry Wed, 01 Sep 2010 04:58:11 +0000 http://problogservice.com/?p=452#comment-2079 There's now a tool that will calculate Twitter CTR for any user. Just go to http://140ctr.com and try your Twitter username. There’s now a tool that will calculate Twitter CTR for any user. Just go to http://140ctr.com and try your Twitter username.

]]> By: Gopala Krishna Murthy Karamcheti http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-1265 Gopala Krishna Murthy Karamcheti Thu, 11 Feb 2010 10:30:40 +0000 http://problogservice.com/?p=452#comment-1265 A very interesting and useful information for internet marketers like us Have you done any research on which keywords/domains are attracting most twitterers? It will be a very useful info. A very interesting and useful information for internet marketers like us Have you done any research on which keywords/domains are attracting most twitterers? It will be a very useful info.

]]> By: Mr Cox http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-1250 Mr Cox Tue, 09 Feb 2010 00:36:00 +0000 http://problogservice.com/?p=452#comment-1250 Ah, thanks! This settled up some contradictions I've heard. Ah, thanks! This settled up some contradictions I’ve heard.

]]> By: Anonymous http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-1193 Anonymous Thu, 21 Jan 2010 16:50:54 +0000 http://problogservice.com/?p=452#comment-1193 A high CTR means nothing if the traffic isn't converting. Show some conversion stats, because to me it sounds like junk traffic from people who just click things out of curiosity. A high CTR means nothing if the traffic isn’t converting. Show some conversion stats, because to me it sounds like junk traffic from people who just click things out of curiosity.

]]> By: Mike Seidle http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-1115 Mike Seidle Thu, 24 Dec 2009 16:46:55 +0000 http://problogservice.com/?p=452#comment-1115 @Jonathan - I'd love to see why you think this information is invalid. I'd also like to why you named your company after a homemade marijuana cigarette. .-= Mike Seidle´s last blog ..<a href="http://mikeseidle.com/blogs/indymike/09-12-14/get-brain-when-it-comes-flag" rel="nofollow">Get A Brain When it Comes to the Flag</a> =-. @Jonathan – I’d love to see why you think this information is invalid. I’d also like to why you named your company after a homemade marijuana cigarette.
.-= Mike Seidle´s last blog ..Get A Brain When it Comes to the Flag =-.

]]> By: Jonathan Levitt http://problogservice.com/2009/01/27/twitter-clickthrough-rates/#comment-1114 Jonathan Levitt Thu, 24 Dec 2009 01:21:34 +0000 http://problogservice.com/?p=452#comment-1114 You cant make statement like this based on 4 accounts. There is no validity to the manner in which you came up with a 4% CTR. You cant make statement like this based on 4 accounts. There is no validity to the manner in which you came up with a 4% CTR.

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